Privacy policy

This policy explains how Elitexpression 2014 Inc. (“EliteXpression,” “we,” “us,” or “our”) collects, uses, discloses, retains, and protects personal information in the course of its activities, including in store and on elitexpression.com.

It should be read together with our Terms and Conditions, Return Policy, and other applicable policies.

1. Privacy Officer

Our Privacy Officer oversees compliance with this policy and handles requests for access or correction, withdrawals of consent, and privacy-related complaints.

  • Title: Privacy Officer

  • Email: sales@elitexpression.com

  • Telephone: 514-324-2662, extension 0

  • Address: 9371 rue de Meaux, Saint-Léonard, Québec H1R 3H3, Canada

2. Personal Information We May Collect

  • Contact and identity information: name, address, email address, and telephone number.

  • Transaction information: products or services purchased, order history, returns, exchanges, preferences, and order-related communications.

  • Payment information: information required to process a payment or refund. Online payments are handled by payment service providers; EliteXpression does not necessarily retain complete card numbers.

  • Customer account information: account credentials, address book, wish list, and preferences.

  • Custom orders and services: measurements, sizes, preferences, design information, and other information required for custom figure-skating, artistic-swimming, or cheerleading apparel, sewing workshop services, or customer service.

  • Job applications: résumé, contact details, and information submitted as part of an employment application.

  • Technical information: IP address, device and browser type, operating system, pages viewed, referral source, interactions, and similar data.

  • Communications and submitted content: messages, comments, reviews, survey responses, or information provided in connection with a contest or promotion.

3. How We Collect Personal Information

We collect personal information primarily from you when you make a purchase, create an account, request a custom garment, contact us, subscribe to our communications, return a product, or use our Site. Certain technical information is collected automatically through cookies and similar technologies. We may also receive information from service providers that help us operate the Site, process payments, deliver orders, prevent fraud, or measure the performance of our communications.

4. Why We Use Personal Information

  • Process and deliver orders, payments, refunds, returns, and exchanges.

  • Provide requested products, custom apparel, sewing workshop services, and other services.

  • Create and administer customer accounts and wish lists.

  • Answer questions, provide support, and communicate about an order or service.

  • Prevent fraud, secure our activities, and enforce our agreements.

  • Improve the Site, our products and services, and the customer experience.

  • Send commercial communications where permitted by law and manage unsubscribe requests.

  • Meet our legal, tax, accounting, and regulatory obligations.

5. Consent

We obtain valid consent where required by law. You may withdraw your consent, subject to legal or contractual restrictions and reasonable notice. Withdrawal may limit our ability to provide certain services. Commercial communications include an unsubscribe mechanism.

6. Cookies and Similar Technologies

The Site uses cookies that are necessary for its operation, including for the shopping cart, login, security, and preferences. With your consent where required, it may also use analytics, personalization, or advertising cookies. You can change your choices through the Site’s cookie-management tool or your browser settings. Refusing certain cookies may reduce some functionality.

7. Disclosure to Third Parties

We do not sell your personal information. We may disclose it only where necessary and permitted by law, including to service providers that help us operate our business, such as e-commerce platform, hosting, payment, delivery, marketing, analytics, customer service, information technology support, fraud prevention, and professional service providers.

These service providers must use the information only for authorized purposes and apply appropriate safeguards. We may also disclose information to comply with a legal obligation, protect our rights, or complete a business transaction, subject to applicable requirements.

8. Processing Outside Québec

Certain service providers may process or store personal information outside Québec or Canada. In such cases, the information may be subject to the laws of the relevant jurisdiction. Before disclosing personal information outside Québec, we take the measures required to assess the risks and establish appropriate safeguards.

9. Retention and Destruction

We retain personal information only for as long as necessary for the purposes described in this policy and to meet our legal, tax, accounting, warranty, fraud-prevention, and dispute-resolution obligations. Retention periods vary according to the nature of the information and the record. At the end of the applicable period, the information is securely destroyed or anonymized in accordance with the law.

10. Security

We use reasonable administrative, technical, and physical safeguards based on the sensitivity, quantity, purpose, and format of the information. However, no system is entirely free of risk. If a confidentiality incident presents a risk of serious injury, we will notify the individuals concerned and the Commission d’accès à l’information in accordance with the law.

11. Your Rights

Subject to the conditions provided by law, you may request access to or correction of your personal information, withdraw your consent, request that dissemination cease or that information be de-indexed in certain circumstances, and obtain computerized personal information in a structured, commonly used technological format. You may also file a complaint with our Privacy Officer or Québec’s Commission d’accès à l’information.

To protect your identity, we may request reasonable information to verify that the request comes from the person concerned.

12. Children

The Site is not intended to knowingly collect personal information from a child under 14 without the consent of the person having parental authority or the child’s tutor, except where permitted by law. A parent or tutor may contact us if they believe a child has provided information without the required consent.

13. External Links

The Site may contain links to third-party websites or services. Their privacy practices are their own; we encourage you to review their policies before providing them with personal information.

14. Changes to This Policy

We may update this policy to reflect changes in our practices or legal requirements. The revised version and its update date will be posted on the Site. Where required by law, we will provide appropriate notice or obtain fresh consent.

15. Contact Us

For questions, requests, or complaints relating to personal information: sales@elitexpression.com | 514-324-2662, extension 0 | 9371 rue de Meaux, Saint-Léonard, Québec H1R 3H3, Canada.